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My space, my identity

Marta Pina

Designer Manager for Love Tiles

Marta Pina
We have been witnessing a more incisive trend than the seasonal colours that usually define collections season after season. These precepts are very strong and important in more volatile, quickly-consumed objects. However, this mass and globalised design is dwindling to make room for more customised products, with content, that tell you a story. This change is allowing us to see a growing number of objects that result from a process of slow design.
These products might be a reinterpretation by a designer of an old technique, or a piece of grandmother’s furniture, or a piece brought back from an exotic place on a recent holiday. They reflect our identity and make our space unique.
That is why our home, our place of refuge, can be influenced by many cultures.
The hygge experience and the warmth of a crackling fireplace, our favourite blanket, or the comfortable touch of ceramics can influence new products. At the moment hyper-realistic ceramic woods are appearing on the market, where touch and comfort remind you of real wood. A real sensory experience!
Or also the wabi-sabi culture and how you can see beauty in imperfection, in objects made slowly through a cultural legacy of many generations. This nostalgia of handmade object can also be seen in the latest ceramics trends, where you can have pieces with a natural and aged look, with a rustic feel to the finishes, faded and misshapen, matte finishes, with pleasant and different textures.
We have tried to convey all this feeling of comfort to ceramics and I think this is where to find the main trend of the moment for the home segment. At Love Tiles we follow these consumer trends, combining all our technical and commercial know-how. The new collections will certainly be very comfortable, unique and inspiring!

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